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Design Xpresso

What is a Design Sprint?

A design sprint is a time-constrained, five-phase process that uses design thinking with the aim of reducing the risk when bringing a new product, service or a feature to the market.

The most common way ‘I will figure out myself’ ?

Risk

  • Churn Out the most common product
  • Since it is a trial & error method, eventually
  • Since it is a trial & error method, eventually this will cost more due to time & resource investment.
  • Difficulty in funding, sales & marketing because it lacks any unique proposition.

Why the Design Sprint ,Xpresso you need:

Design sprints help teams validate or invalidate ideas, fast and early on in the design process. Sprints saves businesses the hustle of time, managing decision making and risk.

Complete lifecycle

Design Xpresso Abstraction to Clarity

  • Abstraction
  • Articulation
  • Calculation
  • Structure
  • MVP Staging

Go to Market Launch & Scale

  • Marketing strategy of product launch
  • Budget planning
  • Design of marketing & sales collaterals
  • Define communication strategy

Design For Experience

  • Define Persona
  • Design Visual identity
  • User interface design
  • User journey mapping

Develop in Agile

  • Development of module features,functionality
  • Testing
  • Deployment

Abstraction to Clarity

A design sprint is a time-constrained, five-phase process that uses design thinking with the aim of reducing the risk when bringing a new product, service or a feature to the market.

Abstraction

  • Product owner interview.
  • Discuss and brainstorm to get clarity about the idea, project vision & business goals
  • Create Idea pool, business model, feature list and scalable possibilities.
  • Brainstorm the idea pool and identify the MVP.
  • Shortlist as per business goals.

Articulation

  • Competitor Overview
  • Existing Product Audit
  • Persona identification
  • Technology selection
  • Create bucket feature list
  • Define Value flow

Calculation

ROM Estimates Identity technology, resource and time cost as per bucket feature list. ROI ROI ROI!!! Find proposition, feature list & technology spend returns

Structure

  • User journey flow
  • Feature & Module functionality detail
  • Wireframe design
  • Implementation plan
  • High level view of Product architecture & design elements

Five Day Cycle

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